The Atari PC And Tramiel’s “War” On The Computer Industry
At CES 1987 Atari CEO Jack Tramiel unveiled his “Business Is War” philosophy, and how it was shaping the direction of the business he’d taken over in 1983. The founder of Commodore – a holocaust survivor and notoriously uncompromising businessman – had already been responsible for quite the turnaround at his old rival: in 4 […]